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Lucille Tenazas Exhibit Brochure

Coursework for Typography
Lucille Tenazas Exhibit Brochure

Throughout her nearly forty-year career, Lucille Tenazas has remained as dynamic and ever-changing as the design world, remaining continually relevant while never losing her voice. The booklet design for her exhibit reflects this evolution, blending the themes of her earlier work with that of those more recent. Attendees of the exhibit with some knowledge of design will be able to recognize the layering of type reminiscent of her work from the 80’s paired with the slashed letterforms and san-serif type of her later work with colors pulled from both. The cover juxtaposes elements from her Barry Drugs Street Sign project of the 1980’s with her Parsons School of Constructed Environments (SCE) poster design from 2008. The words “chance and ambiguity” is something she discussed in her 2020 talk “Getting Lost is a Good Way to Be a Designer,” and they describe her nearly undefinable style. She “gets lost” and then is guided by what she finds by chance. She also leaves a certain amount of ambiguity in her work, believing “the viewer to be as intelligent as she.” This idea of a dialogue between the designer’s work and the audience is one of the many aspects of her philosophy influenced by Postmodernism.
Lucille Tenazas Exhibit Brochure
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Lucille Tenazas Exhibit Brochure

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